Cookies Policy

Last updated: November 14, 2025

This Cookie Policy explains how Smartnoos (operated by ABK AI Limited) (“Smartnoos”, “we”, “us” or “our”) uses cookies and similar technologies on https://smartnoos.com (the “Site”). It also explains your choices about these technologies.

Our Site is hosted on Shopify (Shopify International Limited, Dublin, Ireland).

1. What are cookies?

Cookies are small text files that are stored on your device (computer, tablet or mobile) when you visit a website. They are widely used to make websites work, to remember your preferences, and to help website owners understand how their site is used.

Similar technologies may also be used, such as:

  • pixels or tags (small pieces of code on a web page or in an email);

  • local storage or similar tracking technologies in your browser or device.

In this Cookie Policy, we use the term “cookies” to include cookies and similar technologies.

2. Who sets cookies on our site?

Cookies on our Site may be set by:

  1. Smartnoos (first-party cookies) – these are placed by our Site, primarily via Shopify, to make the website work (for example, to remember your cart).

  2. Third parties (third-party cookies) – these are placed by other companies whose services we use, for example:

    • Shopify (platform and hosting);

    • analytics providers (such as Google Analytics 4 and Microsoft Clarity);

    • advertising partners (such as Meta and Google Ads);

    • email and marketing tools (such as Klaviyo);

    • product review tools and UX/audio tools (such as those powering our reviews and AudioArt features).

These third parties may recognise your device when you visit our Site and when you visit other websites or services that use the same cookies.

3. Types of cookies we use

We group the cookies we use into the following categories:

3.1 Strictly necessary cookies

These cookies are essential for the operation of our Site and for enabling basic functions such as:

  • navigating pages;

  • adding products to your cart;

  • proceeding to checkout;

  • processing payments;

  • maintaining security and preventing fraud.

Without these cookies, the Site cannot function properly. Because they are strictly necessary, they are always active and cannot be switched off through our cookie banner or settings.

3.2 Performance / analytics cookies

These cookies help us understand how visitors use our Site so we can improve it. They may:

  • count visits and traffic sources (e.g. how many people visited and which pages are most popular);

  • help us see how visitors move around the Site;

  • measure how well certain features or campaigns are performing.

Information collected by these cookies is usually aggregated and does not directly identify you. Where required by law (for example, in the UK/EU), we only use these cookies with your consent.

3.3 Functional cookies

These cookies allow the Site to remember choices you make and provide enhanced features, such as:

  • remembering your language or region;

  • remembering items you looked at previously;

  • improving audio or user experience features (such as AudioArt or similar tools).

These cookies may be set by us or by third-party providers whose services we use on our pages. If you do not allow these cookies, some services may not function properly.

3.4 Advertising / marketing cookies

These cookies are used to:

  • show you ads that are more relevant to you and your interests;

  • limit the number of times you see the same ad;

  • measure the effectiveness of our advertising campaigns;

  • build audiences for remarketing (showing ads to people who visited our Site).

They may track your visits across different websites and services. Where required by law, we only use these cookies with your consent.

4. Cookies and technologies we use

Below is an overview of the main types of cookies and technologies used on our Site and why we use them. The exact cookies in use may change over time as we update our tools and services.

4.1 Shopify cookies (strictly necessary and functional)

Our Site runs on Shopify. Shopify uses cookies that are essential for:

  • operating the online store;

  • managing your session (for example, recognising that you are logged in);

  • keeping track of your cart contents and checkout progress;

  • providing secure payment pages and preventing fraud;

  • remembering certain preferences or store settings.

These cookies are necessary for you to browse the Site, add items to your cart and complete a purchase.

4.2 Google Analytics 4 (performance / analytics)

We use Google Analytics 4 to measure how visitors use our Site, for example:

  • which pages are visited;

  • how long visitors stay;

  • which links are clicked;

  • which devices and browsers are used.

This helps us understand what works well, what needs improvement and how to improve the user experience.

Where required (for example, in the UK/EU), Google Analytics cookies are only activated after you give your consent via our cookie banner or settings. You can withdraw this consent at any time.

4.3 Microsoft Clarity (performance / UX analytics)

We use Microsoft Clarity to better understand how users interact with our Site. Clarity may use cookies and similar technologies to collect:

  • anonymised session recordings (e.g. where users scroll or click);

  • heatmaps showing which parts of pages are most interacted with.

This information helps us improve the design, layout and usability of our Site. Data collected by Clarity is used in aggregated form and is not used to directly identify individual users.

4.4 Meta Pixel (advertising / marketing)

We use the Meta Pixel (Facebook/Instagram) to:

  • measure how our ads on Meta platforms perform;

  • understand which ads lead to visits, carts or purchases;

  • create audiences for remarketing and “lookalike” targeting, where allowed.

The Meta Pixel may set cookies and collect information such as:

  • which pages you visit;

  • actions you take on our Site (e.g. “Add to cart”, “Purchase”);

  • your device, browser and IP address.

This data may be used by Meta to help deliver ads that are more relevant to you when you use Meta’s services. Where required by law, these cookies are only activated with your consent.

4.5 Google Ads tags (advertising / marketing)

We use Google Ads tags to:

  • track conversions (e.g. when an ad click leads to a purchase);

  • measure the performance of our Google Ads campaigns;

  • run remarketing campaigns (showing ads to visitors who have previously visited our Site).

These tags may place cookies that help Google and its partners serve ads based on your past visits to our Site. Where required, these cookies are used only if you give your consent via our cookie banner or settings.

4.6 Klaviyo (email and marketing automation)

We use Klaviyo to manage email communications, including:

  • transactional emails (e.g. order confirmation, shipping updates);

  • limited marketing emails (such as cart-recovery emails and occasional promotions).

Klaviyo may set cookies and use similar technologies to:

  • understand when emails are opened and links are clicked;

  • track when you return to our Site from an email;

  • support cart recovery and email automation flows.

This helps us make our communications more relevant and avoid sending unnecessary messages. Marketing-related tracking is subject to consent where required by law. You can always unsubscribe from marketing emails using the link in each email.

4.7 Review app cookies

We use a product reviews app integrated with Shopify. This app may use cookies to:

  • enable you to submit, edit or delete reviews;

  • prevent spam or abuse of the review system;

  • display review widgets and ratings on our Site.

These cookies help ensure that the review functionality works correctly and that reviews are reliable and trustworthy.

4.8 AudioArt and similar tools (functional / analytics)

We use AudioArt or similar tools to enhance audio and user experience on our Site. These tools may:

  • enable optional audio features;

  • remember your audio preferences (for example, volume or whether you have muted certain sounds);

  • collect anonymised usage data to help us understand how visitors interact with audio or UX features.

Where these tools use non-essential cookies or similar technologies, they are subject to consent requirements in applicable regions (such as the UK/EU).

5. How we obtain consent

In regions where consent is required for non-essential cookies (such as the UK/EU), we use a cookie banner and/or consent management tool when you first visit our Site.

This banner:

  • informs you that we use cookies and similar technologies;

  • explains that strictly necessary cookies are always active;

  • allows you to:

    • accept all cookies, or

    • reject non-essential cookies, or

    • customise your choices by category (for example, analytics, advertising).

Your preferences are stored so that the banner does not appear on every visit. However, we may ask you to review your choices again from time to time, for example when our use of cookies changes or when your previous consent has expired.

6. How you can manage or refuse cookies

You have several options for managing cookies on our Site and on your device.

6.1 Using our cookie banner / “Cookie settings”

You can manage your cookie preferences at any time by:

  • using the cookie banner when you first visit the Site; or

  • clicking on the “Cookie settings” link (for example, in the footer of the Site) to review and change your choices.

Through these tools, you can:

  • enable or disable different categories of non-essential cookies (such as analytics or advertising);

  • withdraw your consent for certain cookies.

6.2 Browser settings

Most browsers allow you to:

  • see what cookies have been set;

  • delete cookies;

  • block cookies from specific websites;

  • block all cookies altogether.

The steps to do this vary by browser. You can typically find instructions in the “Help” or “Settings” section of your browser. If you block all cookies, some parts of our Site may not work correctly (for example, you may not be able to use the cart or checkout).

6.3 Third-party opt-outs

Some third parties provide their own tools to manage how their cookies and technologies are used, for example:

  • Google Ads and Google Analytics opt-outs;

  • Meta’s ad preferences and settings for Facebook/Instagram.

Using these tools does not always remove the cookies themselves, but may change how data is used for advertising or analytics.

7. Changes to this Cookie Policy

We may update this Cookie Policy from time to time, for example if we add new services or cookies, or if legal requirements change.

When we make changes, we will:

  • post the updated Cookie Policy on this page; and

  • update the “Last updated” date at the top.

If the changes are significant, we may also display a prominent notice on the Site or ask you to review your cookie preferences again.

Your continued use of our Site after any changes to this Cookie Policy will mean that you have read and understood the updated policy.

8. Contact us

If you have any questions about this Cookie Policy or our use of cookies and similar technologies, you can contact us at:

Email: contact@smartnoos.com

Postal address:
Smartnoos (operated by ABK AI Limited)
Company number: 15210357
71–75 Shelton Street
Covent Garden
London
WC2H 9JQ
United Kingdom